Toolbox

We had a good look through fashion collections and choose one that we find interesting. It was suggested to avoid simple tailoring and all-black collections as these would be less interesting to analyze. After, we analyzed the influences of that particular collection and made a sneaker design for a product extension. The one I chose…

We were informed to bring a bag and fashionable clothes/ make-up/ accessories to explore looks during this styling session. Everyone was permitted to take photos in groups of two or three in all areas of the university. Afterward, we experimented with editing the images in order to enhance the pictures we took. I wore a…

In this session, we learned how to do customer segmentation based on demographic, psychographic, geographic, and behavioral variables. We then had to practice putting profile boards based on their look. Through this, we can identify the importance of identifying our target customers. Other than that, we developed an understanding of the importance of gaining competitor…

During the class, we learned about unique selling points (USP) and some examples of them. We were then assigned to brainstorm some socially beneficial USP ideas in groups. After that, each group presented its concepts to the whole class. Pictures shown below are the brainstorming process and what ideas my group ended up with. The…

We were told to bring any kind of bag and a particular object as an inspiration for the bag design. Before doing some drawing exercises, we learned some basic drawing principles, including perspectives and lines. At last, all of us designed bags using the items we brought by adapting the features of the items we…

We had to create textile print ideas with continuous line drawings of people using mixed papers and pens. These will then be used as a pattern for individually chosen bags. Other than that, we were also given a chance to experiment with image manipulation and illustration. As I had no clue what I was going…

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