Toolbox

This was our final toolbox class and we had to prepare our final page of the A3 presentation pages. The last page should be a press release, a piece of promotional writing to introduce our product or range. I do feel like I am quite successful in making my press release presenting my product clearly,…

We learned some basic image manipulation in Photoshop during this class, using various tools to transform, outline, and liquify the images. I learned a lot during this session, the tutor explained how to use different kinds of tools and methods mainly on how to crop the images. As there were a lot of ways we…

We went to Shoreditch specifically to conduct primary research, after which we used the images we took for our collage class and product design. As soon as I arrived, I registered with the tutors and proceeded to explore the area. The first area I and my friends went to was Brick Lane, there were a…

During this class, we experimented with drawing, our creativity, and some experimentation. The main aim is to understand the walk-cycle and basic animation in Photoshop. I had actually used Photoshop a few times before for simple easy things but had never known about the animation effect in there. I was shocked to know that I…

We had a fashion media task during this session, we have to decide how our product design will be styled and photographed for the media outcome. We have the option to make our own prop or find something similar to our product. My customer segment mainly wears vintage secondhand but trendy items. As I don’t…

We had to create an illustration based on the chosen product we had sketched ideas in the previous class. We have to ensure that our final idea matches our customer profile segment. I started by sketching my product on a large A3 paper, then working with very different mediums for the colors. I feel like…

We were assigned to utilize our visual research from Shoreditch and make the ideas link together in the design inspiration process. We can make references to any previous class tasks. We have the choice to design an accessory/ garment/ make-up for the demographic we have chosen from our London street style. I struggled to look…

After collecting our customer profiles by interviewing people we found interesting, we then used the information we brought to class to identify a segment of consumers who will be our potential customers and be the focus of our product design. We have the choice to either create two different customer segment profiles or one customer segment profile but…

The idea that I plan to show from my mood board is someone who is exploring a busy city. The person has an edgy style, with a bold and daring personality. The images on my board show the busiest central areas of London with their beautiful building architecture, also with pictures of how I imagined…

During the session, we played with collages to generate some initial ideas. Then we can add extra ideas and make changes as we experiment further through drawing alterations. We did primary research in Shoreditch and used it as the source to cut up and collage in class.   I had printed my Shoreditch pictures a…